Supporting Small Businesses This Holiday Season

As we approach the holiday season, it’s the perfect time to celebrate the local businesses that form the heart of our communities. Local retail stores, dealerships, and restaurants do more than just provide products and services; they sponsor local school events, create jobs, and foster vibrant, thriving neighborhoods. Supporting these businesses isn’t just an act of goodwill—it’s a way to invest directly in the places we call home.

Watchfire has a long track record of helping local businesses thrive. We make products that help businesses stand out and connect with their customers, especially during the holiday season. Whether it’s the welcoming glow of a coffee shop’s signature drink message inviting in morning customers, or a bold display announcing a retail store’s holiday promotions, digital signage captures attention and brings foot traffic inside. Small businesses rely on our products to communicate everything from hours and holiday sales to special messages for their loyal customers, helping them compete in a bustling marketplace. For our customers, the right digital signage can make a measurable impact by keeping their messages visible and encouraging passersby to enter.

Watchfire displays are sold and installed by local sign companies. In addition to often being small businesses themselves, many of our sign company partners are family-owned, generational operations. These are the craftsmen who put up the time and temperature sign at the bank on Main Street, and they continue to create engaging and often iconic signage that greets shoppers in every city in the country.

This season, we’re encouraging communities to look around and appreciate the local businesses that brighten our streets and enrich our lives. Watchfire invites you to support Small Business Saturday on November 30th, and create a memorable holiday season by visiting local restaurants and retailers. Together, let’s choose to support small businesses. Whether it’s by shopping local, sharing a positive review, or simply stopping by to say hello, every little bit makes a difference. Shine a spotlight on the local businesses that do so much and help them continue to make our communities better places to live and work.