OOH Digital Billboards

BEST-IN-CLASS DIGITAL BILLBOARDS

Sharper images, consistent color quality, and 24/7 support. Our OOH digital billboard offerings have redefined excellence thanks to Watchfire’s rigorous quality standards.

PEAK PERFORMANCE, LASTING VALUE. GUARANTEED.

Watchfire’s Out of Home (OOH) digital billboards showcase superior, sharper, and more vivid images thanks to our use of single-bin LEDs sourced from the world’s top-tier manufacturers. These LEDs are meticulously organized by batch, color intensity, and wavelength, and subsequently undergo color calibration to guarantee consistent color quality from the very beginning and for years ahead.

10-YEAR ASSURANCE - Our MX Class digital billboards feature a ten-year uniformity and brightness guarantee, plus a ten-year parts and labor warranty.

COLOR UNIFORMITY - After going through our proprietary color calibration process, a Watchfire digital billboard is 70% more uniform in color than other manufacturers.

BRIGHTNESS LONGEVITY - Our engineers have developed a method to increase brightness while maintaining longevity. We also select only the highest quality LEDs.

Lamar Advertising Co.; 19mm, 14' x 48', Glendale, AZ

FUTURE-PROOF WITH DIGITAL DISPLAYS

Upgrading to digital will pay off for years to come. Our custom software helps you automate scheduling and inventory management. Plus, stay up-to-date with new features as the industry evolves.

ENGINEERED TO MEET YOUR NEEDS

We know performance is always at the front of your mind. We’re always working to break new ground, as we did with our proprietary method that increases display brightness while maintaining longevity.

  • Hermetically sealed modules
  • Extruded cabinets rated to 170 mph
  • LED selection 4x better than industry standard
  • Whole-sign calibration for accurate color

Click to watch our color calibration video.

Bulletin Displays; 19mm, 14' x 48', Gardena, CA

MORE OPERATORS TRUST WATCHFIRE

Why do we have more digital billboard customers than any other manufacturer? Maybe it’s because of our legendary uptime—or maybe it’s our dedication to creating billboards that outlast the competition.

Over 600 independent operators trust Watchfire for their signage needs, and 90% of our billboards remain in operation even after a decade—proof of our unmatched quality and reliability.

Resources for Billboard Operators

Get the most out of your Watchfire digital billboard with our expert guidance.

How to Select a Billboard Manufacturer

A Watchfire digital billboard is a tightly integrated mix of battle-tested hardware, great software and helpful services rolled into a single package.

Our 10-Year Brightness, Color and Parts Guarantee

Accept no compromises with Watchfire’s unparalleled ten-year billboard brightness guarantee, ten-year color uniformity guarantee and ten-year parts and labor warranty.

How to Finance a Digital Billboard

Watchfire now offers an exclusive financing program that is unique to the industry.
Oaktree; 16mm, 10' x 30', Lebanon, PA

Billboard Safety and Zoning

Working with your local zoning board or municipal officials will be an important step in converting an existing billboard or establishing a new site.

How to Set Billboard Advertising Rates

The potential for revenue with digital billboards is greater than with static billboards.

SEE THE EXCELLENCE

Our MX Class digital billboards are built for longevity. We prioritize quality at every stage of the process so you don’t have to worry about tiling, fading, or image quality degradation.

  • List Item Image

    We only source ½ and ¼ binned LEDs from top-tier manufacturers.

  • List Item Image

    Each LED and pixel is calibrated for near perfect color and brightness uniformity.

  • List Item Image

    Our displays maintain a brightness of at least 7,500 nits for ten years.

  • List Item Image

    MX Class digital billboards come with a ten-year guarantee.

Image 9867
WOW Media; 16mm, 19' x 60', Inglewood, CA
thumbnail-0
thumbnail-1
thumbnail-2
thumbnail-3
thumbnail-4
thumbnail-5
thumbnail-6
thumbnail-7
thumbnail-8
thumbnail-9
thumbnail-10
thumbnail-11
thumbnail-12
thumbnail-13
thumbnail-14
thumbnail-15
thumbnail-16
thumbnail-17
thumbnail-18
thumbnail-19
thumbnail-20
thumbnail-21
thumbnail-22
thumbnail-23
thumbnail-24
thumbnail-25
thumbnail-26
thumbnail-27
thumbnail-28
thumbnail-29
thumbnail-30
thumbnail-31
thumbnail-32
thumbnail-33

PRODUCT OPTIONS

Pixel Density
Whole Sign Color Calibration
Automated Diagnostics
Cabinet Weight: Bulletin 14’ x 48’
Cabinet Weight:  Jr. Bulletin 10’ x 36’
Cabinet Weight: Poster 11’ x 22’
Electrical Service/Max Amps: Bulletin 14’ x 48’
Electrical Service/Max Amps:  Jr. Bulletin 10’ x 36’
Electrical Service/Max Amps: Poster 11’ x 22’

TRUE-6MM

+

TRUE-8MM

+

TRUE-10MM

+

TRUE-16MM

+

TRUE-19MM

+

E-16MM

+

BILLBOARD MANAGEMENT MADE EASY

IGNITE OA

Designed by Watchfire for billboard operators, Ignite OA provides a superior scheduling and diagnostics suite for managing digital billboard media, campaigns, and inventory.

LEARN MORE ABOUT OOH DIGITAL BILLBOARDS

View Outdoor; 16mm, 10' x 36', Schererville, IN

Ignite OA: Rotary Scheduling Gives Operators New Ways to Sell Ads

Watchfire is excited to introduce our latest update to our powerful Ignite OA Billboard software. Our...

Reagan Outdoor; 19mm, 14' x 48', Layton, UT

Using Digital Billboards to Engage with Local Communities

Digital billboards feature vibrant and engaging messages that build connections between local...

Lamar Advertising Co.; 19mm, 14' x 48', Glendale, AZ

Why Digital Outdoor Advertising is the Most Trusted Medium

Out-of-home (OOH) advertising is a trusted medium that gives consumers a less intrusive visual...

Signatronics; 19mm, 10' x 20', Jesup, GA

The Basic Process of Completing Permit Applications for Your Digital Billboards

Before you start the billboard installation process, you first need to get it approved by the proper...

Quote Icon

It’s an incredible product. We can focus our efforts on meeting our clients’ needs rather than worrying about the performance.

Juanchi Casillas

President, bMedia Group

Quote Icon

I have a Watchfire LED billboard right up the street from one of their competitors and when you see them at the same time there is no comparison. Watchfire’s quality really shines when put side by side with their competition. When it comes to getting quotes, Watchfire can usually get back to me in a matter of hours while other companies have taken up to a week to respond — and their prices were still higher.

Leo Bouchard

President/Owner, BEAM Enterprises

Quote Icon

This was our first foray into digital outdoor advertising and we needed to get it right. My visit to the manufacturing facility in Danville sold me on the product and on Watchfire as a company. They gave me the information I needed to make a good decision and have supported this project from inception to installation. I feel very comfortable with the decision to use Watchfire for all of my digital outdoor projects.

Patrick Brunet

President, Allea Media

Take Your Billboard to New Levels

For more information about our products and services, fill out the Contact Us form.